Global Food Services Equipment recently launched a brand new e-commerce offering designed and built by the team at M.A.D Productions. Established in 2000 Global has built up an excellent clients base with a catalogue driven business, with a strong customer service orientated focus. However the need to compete digitally at the top end of e-commerce is the drive, ambition, and future of the company's long term profit and success of which Global's customers will ultimately benefit from through streamlined processes.
The site contains the full product catalogue which is in excess of 12,000 sku's. Phase 2 will see the release of the full customer integration platforms allowing B2B customers to obtain their customer specific pricing across the range.
M.A.D will be working closely with the team at Global to manage their ongoing digital marketing strategy and on-line communication and activities.
The site has been built on M.A.D's Smartlift e-commerce platform and will be managed by the online team at Global FSE.