08/08/2010

8 Common E-Commerce Design Mistakes

A successful E-Commerce design is vital for your website to operate to its optimum potential. There are many pitfalls and easy mistakes to make, so here are a few to watch out for and how to avoid them. 1. Not Enough Product Information In a high street shop, a customer can pick up and feel [...]

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20/07/2010

MAD keep working despite no electricity…

Let it not be said that the staff at MAD are not 100% committed to their roles.  News was delivered a week ago by the electricity company that on Tuesday 20th July MAD would have no power whatsoever in the building, as we’re being  shut down for some planned maintenance work.  Power would be off [...]

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01/07/2010

Online Retail To Grow By £8bn

Online retail is growing at a much faster rate than in-store sales, new research has claimed. According to the second annual PayPal Online Retail Report, undertaken by Experian, retail sales via the internet are set to increase in value by £8 billion between now and the end of 2012, while store retail should increase by [...]

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03/09/2010

Craigslist’s growing PR problem

The controversy over these ads isn't new, but it isn't going away. Despite Craigslist's attempts to appease lawmakers and law enforcement, public officials continue to lambast Craigslist. Some are even suggesting that laws designed to limit the liabili...

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03/09/2010

Innovation in content strategy

  “In 2011, content strategy will cause a bigger buzz than social media.” So said the opening speaker at this year's Content Strategy Forum in Paris. Developing effective content is nothing new, but the last twelve months have see...

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03/09/2010

VeryFashion: iPad app review

Navigating through the app  The navigation menu for the app only appears when you click on the link in the top left, otherwise all you see is a photo of various items, none of which can be clicked on.  The various options are displayed in a l...

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Online Marketing

In a market where consumers are spending less and are looking for even greater value for money, delivering targeted and relevant communication to the minds of your customers achieves results. At M.A.D the online marketing team has deployed hundreds of campaigns and newsletter programmes, achieving above average conversion rates.

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How we charge for what we do
A holistic approach and thorough analysis of current strengths & weaknesses underpins the strategy. Identifying on-line competitors & analysis of their strengths & weaknesses produces the target areas & determines what elements your on-line strategy needs to include, which channels we need to use, and the time devoted to your strategy against the targets determines the monthly fee.

An on-line marketing budget is measurable like no other. Every penny spent has an accountable ROI and we will report this to you very openly and honestly.

MAD Marketing Department

If you would like M.A.D to help you with some free advice on your e-commerce strategy then contact one of our business professionals who will be pleased to help you.

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