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Next Seminar: August, date to be confirmed
M.A.D Productions
hold regular seminars which provide a warts and all
guide for the implementation and management of e-commerce strategies.
Presented by M.A.D Productions founder and CEO, Mark Temple, Mark
approaches the critical factors for ecommerce success in a uniquely
entertaining way, but tells it as it REALLY is in plain English.
Principally aimed at senior business management
each seminar enables clear strategic thinking whether or not
you are responsible for your company's web strategy. An opportunity
to network is provided but there are no strings whatsoever in respect
of whether or not you choose to move forward with M.A.D Productions.

Each seminar includes
a buffet and notes on the content covered will be provided. The
cost for each delegate is £295 + VAT. Fees will be payable
in the event of non-attendance where less than 7 days notice has
been provided. ALL courses are always fully booked several weeks
prior to each seminar. No more than 10 attendees per seminar.
Seminars take place
bi-monthly at various locations across the South. The entire content
is of a NON-technical nature.

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1.30 2.00 PM Reception

2.00 PM Start

Asset or Overhead?
Deciding Budget?
Most important facets of a web strategy.
Text
Architecture
Database driven?
Search Engines
Browse to Buy ratio Measuring performance.
Managing site content
In House Staff?
Hidden costs?
Talk your language?

3.15 PM Coffee/Tea break

3.45 PM

Your/staff involvement?
How to select your development partner
What are the real costs?
Who owns the site?
Proven beyond doubt?
Poor results
Key developer leaves
Technology used in development catering for you or the developer?
Risks
Development Partner - Its a long term relationship Like it or
not!

5.00 PM Questions
5.30 PM Buffet and further
networking opportunity

6.30 PM Close |
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